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E-book

The 6 trends shaping pharma strategies in 2024

Life sciences market experts from Optum and Advisory Board share perspectives on trends that will influence the future drug value chain.

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How Are You Capitalizing on the Power of Real-World Data?

E-book

How are you capitalizing on the power of real-world data?

Maximize your investments with a more coordinated and connected real-world data strategy.

How Real-World Evidence Can Inform Pharma Strategies in 2025

Article

How real-world evidence can inform pharma strategies in 2025

Health economics and outcomes research (HEOR) can play a key role in helping the life sciences industry improve patient outcomes.

5 Questions You Should Answer with Real-World Evidence

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How small and emerging biopharma can generate real-world evidence

Here are questions small and emerging biopharma need to ask to generate meaningful evidence and be competitive.