Critical capabilities of a RWD team
Centralized real-world data teams support the end-to-end evidentiary plan that underpins the brand value narrative throughout its life cycle. Delivering on this plan is challenging intellectually and interpersonally so the traits of the person leading RWD are important.
Learn what role commercial business strategy experience and knowledge across a spectrum of business domains plays in selecting an RWD team lead. See how cross-functional collaboration drives centralized RWD team success when developing a product evidentiary narrative.
Related healthcare insights
White paper
Real-world data can help evaluate the effectiveness of medications and therapies, which is why evaluation should be part of the investment.
Video
Optum Life Sciences leaders break down common missteps when using RWD and how to create practical strategies to overcome them. Watch the video from STAT Summit.
![Forging New Paths to Create a Healthier World [E-book]](/content/dam/optum-dam/images/business/pharmacy/transform-real-world-data-ebook-1080x720.png)
E-book
Explore how Optum Life Sciences can help you navigate the complexities of drug development and drive measurable outcomes.