Support throughout pregnancy and the baby’s first year
A collaborative effort
Confronted with a high infant mortality rate, one state established a program focused on improving infant and maternal health. The program pairs pregnant women covered by Medicaid with local organizations and home visiting services. Parents get personalized guidance and support throughout pregnancy and the baby’s first year.
Outreach to connect parents with support
The state tapped Optum to help identify women earlier in pregnancy for outreach. Since 2013, Optum has operated the state’s powerful enterprise data warehouse (EDW).
Through outreach:
- 75,000 women were identified, about half of whom are eligible for the program
- 25,500 were successfully contacted, with around half agreeing to be referred to services
- 15% decrease in the state’s infant mortality rate since 2017 (as of 2020)
Related healthcare insights
Article
Learn how Medicaid agencies can use consulting, analytics and stakeholder engagement to improve outcomes and inform decisions.
Article
Learn how coverage discovery can help identify missing insurance coverage, reduce preventable denials and support a more efficient revenue cycle.
Article
Learn how adopting DEX® Z-Codes® can help health plans create a comprehensive genetic testing coverage, coding and payment policy program.