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Making inroads with maternal health equity

Learn how Indiana and Washington, D.C., are tackling critical disparities, including rising maternal mortality and morbidity rates.

10-minute read

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The United States is a global innovation leader. Yet when it comes to maternal and infant health, our performance is poor. Maternal death and morbidity rates have risen in recent years, and the number of obstetrics units and birth centers is declining. Compounding the issues is a rise in mental health distress and substance abuse.

At the April 2024 Healthcare IT Connect Summit, Karen McKeown, RN, MSN, director of the My Healthy Baby project; and Mylynn Tufte, RN, MBA, MSIM, former Senior Director and partner at Optum, shared Indiana and Washington, D.C., state Medicaid agency responses to these important concerns.

Maternal health equity and infant health injustices

Across the country, women face rising maternal mortality and morbidity rates, as well as declining access to services. For infants, the U.S. mortality rate is 3 times greater than most high-income countries.¹ 

The root causes of these alarming trends are tied to poverty and limited access to prenatal and primary care. The following case studies outline how the state of Indiana and the District of Columbia are tackling this mounting health crisis.

Indiana: My Healthy Baby program

In 2017, Indiana had the highest infant mortality rate in the Midwest, with 7.3 babies dying for every 1,000 live births.² From 2018 to 2021, its maternal mortality rate was 31.1 per 100,000 live births, while the U.S. rate was 23.5.³ 

In 2020, the state started its My Healthy Baby program, designed to connect pregnant women insured by Medicaid and living in high-risk counties to personalized guidance and support during and beyond pregnancy.

Reaching and helping pregnant women

The goal of the My Healthy Baby program is to connect more women earlier in pregnancy to home visiting services. “I never give this talk without emphasizing that we were building the referral system,” says McKeown. “The home visiting programs already existed.” 

Typically, the process follows this path: 

  • The Medicaid agency identifies all pregnant women based on their data sets.
  • Data is transferred to the Indiana Department of Health.
  • A team of specialists reaches out to each woman, primarily by phone.
  • If they reach that individual, they offer to connect her to a home visiting program.
  • Women can also self-refer if they see an advertisement.

 

Developing the referral algorithms 

The home visiting programs that the state refers to fall into a variety of categories, including national and state models. To determine which clients to refer to which program in a given county, the state collaborated with referral partners. 

“We worked closely with our local partners — the home visit programs in every single county,” says McKeown. “At first, there was distrust of us. Having a series of meetings before we went live in any county really helped build trust.”

Making modifications 

Over time, modifications have improved the program:

  • Closed-loop referrals — Initially, referrals were sent by secure email with no tracking ability. Now, a closed-loop referral system allows for tracking responses and the ability to re-refer and send reminders.
  • Data sharing — Agreements with the home visiting programs facilitate data sharing via a portal so My Healthy Baby can track what happens after a referral is made.

Data process flow

  • Data flows from other systems, such as Medicaid, into the local database at the Indiana Department of Health.
  • Next, it’s loaded into the Coordinated Intake and Referral System, where the communications specialist documents interactions.
  • If a client accepts a referral, the information is sent to the provider portal.
  • The Home Visiting Provider Databases load post-referral information into the provider portal.
  • Data is moved into the cloud, where it can be linked with vital records data and other state data sets.

Early outcomes

  • On May 1, 2023, the My Healthy Baby program was available statewide for women insured by Medicaid.
  • Since its launch as a single-county program in 2020, My Healthy Baby has engaged in over 40,000 phone conversations with women.
  • The program makes more than 18,000 referrals to home visiting programs.
  • The program also links women to other services as needed (Medicaid applications, housing or prenatal care).
  • White women: For every 10 the program calls, one accepts a referral. 
  • Black women: For every 10 the program calls, one accepts a referral.
  • Hispanic women: For every 4 the program talks to, one accepts a referral.
  • It’s too soon to determine birth outcomes or infant mortality rates.

District of Columbia: HONEY program

In Washington, D.C., the maternal mortality rate is 35% higher than the national rate.¹ Despite making up only 45% of the population, Black women made up 95% of pregnancy-related deaths from 2013 to 2017.¹ 

“Data revealed that the preponderance of pregnancy-associated deaths were in the southeast areas of Wards 7 and 8,” Tufte explains. “The data also showed that there were more than 1,200 pregnant women in the District of Columbia who were seeking housing services and that these women had a higher rate of developing hypertension as well as other chronic illnesses.”

Together, the CEC stakeholders narrowed the focus to two areas that needed the most attention: homelessness and prenatal care. Today, these areas are the priority of Housing Our Newborns Empowering You, referred to as the HONEY program.

Addressing the challenge

  • Individuals visit the Virginia Williams Family Resource Center, a central intake center for those experiencing homelessness.
  • HONEY perinatal care coordinators and navigators are located in the central intake unit, ready to provide housing as well as prenatal support through Community of Hope (COH), a federally qualified health center.

Gaining momentum in 2023

Currently, 11 people are dedicated to the HONEY program. “The funding makes this program sustainable,” says Tufte, “and I’m really proud of the work they’ve accomplished.”

Making a difference, one person at a time

  • The HONEY program had a goal of reaching 400 clients in 2024. As of the end of February 2024, it had 55 referrals from the Housing Authority and from other area homeless programs.
  • COH has completed outreach efforts to local hospitals, making them aware of the assistance it offers patients, including prenatal and postpartum appointments.
  • COH is able to track if individuals show up for their visits.
  • Lessons learned have led to modifications of the program. These are being shared with stakeholders, with the goal of bringing the program to communities outside of Washington, D.C. 
  • To better meet the needs of the community, an advisory council is being formed that will include individuals who have lived this experience and gone through the HONEY program or one that is similar.

Video

Watch the session

Listen to the 2024 Healthcare IT Summit and gain insights from Karen McKeown and Mylynn Tufte into the issues surrounding maternal health equity.

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Sources

1. America’s Health Rankings. 2023 Health of Women and Children Report.
2. Indiana State Department of Health. Infant mortality disparities 2017.  
3. CDC, National Center for Health Statistics. Maternal Mortality.