How behavioral science is transforming the enterprise imaging landscape
Behavioral science is now being applied to unique methods of enterprise imaging product design.
Using a data-driven, human-centered approach, behavioral science helps uncover what people have done in the past and tries to predict — and often change — how they’ll behave in the future.
In this webinar, leading healthcare experts will discuss how using observation, interviews and experimentation can help the industry form a better understanding of current customer needs and pain points within cardiovascular imaging. Having clinicians involved in the product-design process has led to the complete re-architecting of a next-generation hemodynamics solution.
We’ll also share a clinician’s experience working with behavioral science and product development teams, provide an understanding of how they’re using hemodynamics today and get their thoughts on the future of imaging and hemodynamics.
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