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On-demand webinar

Supporting Service Line Growth & Development with Data

Learn how Optum Market Advantage helped one clinic leverage data to boost its service line growth and inform strategic planning initiatives. 

Strategic decision-making requires multiple datasets

By strategically growing service lines, health systems can enhance patient care, financial stability and their long-term viability in a competitive market. Leveraging data in decision-making has become essential for systems aiming to drive sustainable service line growth.

Hear Joshua Stout, market research manager, Guthrie Clinic, discuss how Guthrie used data insights to plan strategic initiatives for its sports medicine program, focusing on physical therapy (PT).

Digging into data insights, assessing physician alignment to top practice groups and understanding where patients chose to get PT care enabled the health system to develop regional initiatives to grow within top markets.