Skip to main content

White paper

The Physician Liaison Outreach Playbook

Proactive planning is the key to successful physician-to-physician marketing. Learn how to lay the groundwork necessary to achieve solid results.

Execute impactful physician visits

The goal of the Physician Liaison Outreach Playbook is to provide physician liaisons with best practices, tools and templates to facilitate effective physician relationship-building. Download now to see our featured tools and templates.

Related healthcare insights

White paper

Unraveling complexity specialty care

Learn how Optum is streamlining care delivery with insights from patients and providers to improve outcomes and drive down costs.

Article

Defining the future of alternate-site infusion pharmacy care

Optum tackles the many issues infusion pharmacy care faces as it serves vulnerable patients with acute needs and complex conditions.

Case study

A case study on Excel Medical Center

Using digital integration to ease administrative burdens can help you spend more time with patients and deliver positive patient outcomes.